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Beta testing is effective if performed in a structured and planned manner. It gives accurate feedback and results, but if it is performed in an uncontrolled environment, it will result in more losses than gains. How? Let’s unveil.

What is Beta Testing?

In this type of software testing, the companies give their product to a selected group of people. This group of people represents the real-world users and will use, in fact, test the software in a real world environment.

There are two types of beta testing:

• Closed beta testing and
• Open beta testing

If performed correctly, the beta testing gives a clear insight of the success ratio of your software because the software is used by a small segment of real users and the software will be tested without any biases. However, it is strongly recommended to use the service of one of the best QA companies to carry out beta testing than randomly choosing the segment of the end users to perform it. Why? Let me share the top 3 reasons.

1. The software testing company has a plan

The software testing companies run this type of testing for various products. They usually have a well-defined plan to execute this test more effectively than just randomly running it. The best software testing companies know how to select the audience that will test the solution, what should be the major focuses, how to collect test results and how to provide these results in an easy to understand test report. This experience and expertise of the best software testing company will give better returns and results.

2. The top software testing company has reliable audiences for beta testing

The effectiveness of the beta testing is very much dependent on the audience that tests the software during its beta phase. The best software testing companies usually have different group of people that let you get the best results. The audience defined by the best QA companies knows how to give better output of the ongoing beta testing phase unlike random users those tests aimlessly.

3. Reduce time to market

The beta testing ran by one of the best software testing companies will be highly strategic and time bound. They will focus on a well-structured approach. This will save time and get accurate results out of the tests, unlike beta testing performed by random users that turns out to be vague or more destructive as often their aim is to find bugs and perform unrealistic tests, which turns out to justifying and resolving unnecessary items.

A well-structured beta testing will help you identify and fix all possible bugs and defects before reaching a larger audience. The best software testing companies have required knowledge, expertise and resources to run effective beta testing campaigns. Thus, it is advisable to invest in expert beta testing services offered by one of the best software testing companies.

Looking for the best software testing company that can provide the best beta testing service? Contact us.